APA Style

O'GUINN, Thomas C. (2006). ADVERTISING AND INTEGRATED BRAND PROMOTION (ed.4). China: Thomson South-Western.

Chicago Style

O'GUINN, Thomas C. ADVERTISING AND INTEGRATED BRAND PROMOTION. ed.4 China: Thomson South-Western, 2006. .

MLA Style

O'GUINN, Thomas C. ADVERTISING AND INTEGRATED BRAND PROMOTION. ed.4 China: Thomson South-Western, 2006. .

Turabian Style

O'GUINN, Thomas C. ADVERTISING AND INTEGRATED BRAND PROMOTION. ed.4 China: Thomson South-Western, 2006. .