APA Style

HAWKINS, Del I, MOTHERSBAUGH, David L. (2010). Consumer Behavior : Building marketing strategy . New York: McGraw Hill.

Chicago Style

HAWKINS, Del I, MOTHERSBAUGH, David L. Consumer Behavior : Building marketing strategy. New York: McGraw Hill, 2010. .

MLA Style

HAWKINS, Del I, MOTHERSBAUGH, David L. Consumer Behavior : Building marketing strategy. New York: McGraw Hill, 2010. .

Turabian Style

HAWKINS, Del I, MOTHERSBAUGH, David L. Consumer Behavior : Building marketing strategy. New York: McGraw Hill, 2010. .