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Title Consumer Behavior : Building marketing strategy
Edition
Call Number 658.834 2 HAW c
ISBN/ISSN 978-0-07-128841-5
Author(s) HAWKINS, Del I
MOTHERSBAUGH, David L
Subject(s) MANAJEMEN
PERILAKU KONSUMEN
Classification 658.834 2
Series Title
GMD Buku
Language English
Publisher McGraw Hill
Publishing Year 2010
Publishing Place New York
Collation xxii, 778hal. : ill. ; 31cm.
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